A new website, called Eefoof is posed to challenge the leadership of YouTube as video sharing destination. The company will offer videographers a share of the advertising dollars that their movies generate: once a month the company calculates the number of page views for each submission, then looks at overall traffic and determines what percentage of the page views was generated by each submission. Ad revenue is divided accordingly. Once an account exceeds $25, they will send the video maker a PayPal transfer. No copyright videos will get paid.
The site launched last Saturday and has already been featured on Digg.com and Slashdot.com, and CNET yesterday, and attracted many visitors - so much that the site was slow to load on Monday.
Will this be the end of YouTube? What is the incentive for vide-makers to upload videos on YouTube now?
YouTube has a huge advantage: 70 million hits a day and over 60,000 clips posted daily (as of June 06). The company has just announced a deal with NBC, to make some clips from shows like "Saturday Night Live," "The Office" and "The Tonight Show" available to the web site. The site has not figured out yet how to make money, but a service similar to what now Eefoof is offering its video-makers (ad revenues sharing) is expected to be available by the end of the year.
Maybe it is already too late for Eefoof to enter this game.
